April 10, 2024
Clarification on alternative music streaming app payment methods and allowing downloads in retro game console emulator apps
Apple has updated their App Store Review Guidelines to clarify how music streaming apps in particular can inform users about alternative payment methods and prices. The updated guidelines also now specify that it’s allowable for retro game console emulator apps to offer to download games.
Apple’s own summary can be found here.
The complete set of changes can be seen below:
3.1 Payments
- 3.1.1(a) Link to Other Purchase Methods: Developers may apply for anentitlements to provide a link in their app to a website the developer owns or maintains responsibility for in order to purchase digital content or services. Please see additional details below.
- StoreKit External Purchase Link Entitlements: apps on the App Store in specific regions may offer in-app purchases and also use a StoreKit External Purchase Link Entitlement to include a link to the developer’s website that informs users of other ways to purchase digital goods or services. Learn more about these entitlements. In accordance with the entitlement agreements, the link may inform users about where and how to purchase those in-app purchase items, and the fact that such items may be available for a comparatively lower price. The entitlements are limited to use only in the iOS or iPadOS App Store in specific storefronts. In all other storefronts, apps and their metadata may not include buttons, external links, or other calls to action that direct customers to purchasing mechanisms other than in-app purchase.
- Music Streaming Services Entitlements: music streaming apps in specific regions can use Music Streaming Services Entitlements to include a link (which may take the form of a buy button) to the developer’s website that informs users of other ways to purchase digital music content or services. These entitlements also permit music streaming app developers to invite users to provide their email address for the express purpose of sending them a link in their to the developer’s website to purchase digital music content or services. Learn more about these entitlements. In accordance with the entitlement agreements, the link may inform users about where and how to purchase those in-app to a website the developer owns or maintains responsibility for in order to purchase items, and the price of such items. Learn more about the entitlementThe entitlements are limited to use only in the iOS or iPadOS App Store in specific storefronts. In accordance with the entitlement agreementall other storefronts, the linkstreaming music apps and their metadata may inform users about where and how to purchase thosenot include buttons, external links, or other calls to action that direct customers to purchasing mechanisms other than in-app purchase items, and the fact that such items may be available for a comparatively lower price. The entitlement is limited to use only in the iOS or iPadOS App Store on the United States storefront. In all other storefronts, apps and their metadata may not include buttons, external links, or other calls to action that direct customers to purchasing mechanisms other than in-app purchase.
4.7 Mini apps, mini games, streaming games, chatbots, and plug-ins, and game emulators
Apps may offer certain software that is not embedded in the binary, specifically HTML5 mini apps, and mini games, streaming games, chatbots, and plug-ins. Additionally, retro game console emulator apps can offer to download games. You are responsible for all such software offered in your app, including ensuring that such software complies with these Guidelines and all applicable laws. Software that does not comply with one or more guidelines will lead to the rejection of your app. You must also ensure that the software adheres to the additional rules that follow in 4.7.1 and 4.7.5. These additional rules are important to preserve the experience that App Store customers expect, and to help ensure user safety.